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Define market – working with market intelligence, provide market context (size, shape, growth, segments, top line financials, etc.), identify opportunities within it, and make (innovative) recommendations based on this.
Pipeline buyer analysis – document customer attraction to product, as well as the barriers to buy.
Competitor analysis:
Identify competitive and alternative offerings in the market.
Document their strengths and weaknesses.
Make recommendations for strategies to sustain our market position to the Product & Market Lead
Recommend (innovative) strategies for winning or maintaining our position against the competition
Resources and competencies – List of capabilities and USPs (by product, service or area).
Win/loss analysis – Understand why the current evaluators of the product did or did not buy, and understand the steps they took in the buying process.
Strategic planning
Go to market
Sales enablement
Product evaluation
Experience | 3 - 5 Years |
Salary | 3 Lac To 6 Lac P.A. |
Industry | Manufacturing / Production / Quality |
Qualification | B.Pharma |
Key Skills | Product Marketing Product Planning Product Life Cycle Management Product Analysis Team Coordinator Product Manager Brand Management Competitor Analysis sales training Performance analysis |
About Company
(305)Manufacturing / Production / Q...
(234)Health Care / Pharmaceuticals ...
(182)IT Software - Application Prog...
(179)Sales & Marketing / Business D...
(68)Engineering / Engineering Desi...
(64)ITES / BPO / KPO / LPO / Custo...
(56)Education / Teaching / Trainin...
(53)Hotel / Restaurants / Travel /...
(40)Accounting / Auditing / Taxati...
(39)HR / Recruitment / Administrat...
(32)Financial Services / Banking, ...
(30)IT Hardware / Technical Suppor...
(29)Marketing / Advertising / PR /...
(21)Front Office / Reception / Com...
(21)Real Estate / Construction
(16)IT Software - Ecommerce / Inte...
(16)Content Writing
(14)Analytic and Business Intellig...
(14)IT Software - Client Server
(13)Cargo / Freight / Transportati...
(12)IT Software - Mobile Technolog...
(11)IT Software - QA / Testing / D...
(9)Corporate Planning & Strategy ...
(9)Supply Chain / Purchase / Proc...
(9)IT Software - System Programmi...
(8)Media / Entertainment / TV / ...
(7)Legal / Law Services / Judicia...
(7)Public Relation (PR) / Advert...
(7)Fashion Designing & Merchandis...
(5)IT Software - ERP / CRM / EDP ...
(3)IT Software - Network Administ...
(3)Architecture / Interior Design
(3)IT Software - DataBase / Dataw...
(3)Beauty / Fitness / Spa Service...
(3)Self Employed / Entrepreneur /...
(2)Export / Import / Merchandisin...
(1)IT Hardware – Security / Ope...
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